Crawl, Walk, Run – Advancing Supply and Demand Chain Production Planning

November 11, 2025
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Written by Rick Davis

Discover how CPG manufacturers are transforming supply and demand planning through the “Crawl, Walk, Run” framework, as outlined by Richard Davis, CEO of Demand Chain AI. In our latest article, Davis explains how a phased approach—starting with foundational visibility, progressing through process integration, and advancing to AI-driven optimization—helps organizations build capability, manage risk, and sustain growth. 

He emphasizes that true transformation requires both technology and people. Gradual implementation, clear communication, and ongoing training ensure adoption and lasting value. 

Leading CPG companies adopting this model are achieving measurable gains: up to 20% cost optimization, improved forecast accuracy, and greater agility to respond to market shifts. With 77% of CPG firms prioritizing advanced demand planning for 2025, the shift toward scalable, intelligent planning is accelerating. 

Click the link to read the full article and position your company for success in this evolving industry.